Top Executives From Facebook, LinkedIn, Nestle, Hogarth Discuss Latest in Branded Content Production at ‘Unconvention: Miami Breakfast Series’ Panel
MIAMI--(BUSINESS WIRE)--Jul 11, 2019--
Hogarth Worldwide, a WPP company and internationally known marketing implementation agency, hosted its first “Unconvention: Miami Breakfast Series” panel discussion on Thursday, June 27 in Miami. The diverse group of panelists were moderated by Guillermo Arduino of CNN and included Cecilia Seitun of Facebook, Julie Loaiza of Nestle, Leandro Cruz de Paula of LinkedIn and Mauro Baz of Hogarth Worldwide.
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Unconvention: Miami Breakfast Series Panelists (left to right): Julie Loaiza, Leandro Cruz de Paula, Cecilia Seitun, and Mauro Baz (Photo: Business Wire)
More than 25 top companies representing major businesses with LATAM operations such as Burger King, General Mills, Mastercard, Ernst & Young, FedEx, Visa, and Turner Broadcasting, among others, enjoyed a seated breakfast followed by the panel discussion on the content production era, and an interactive Q&A. The panelists provided attendees with innovative insights into what has helped transform marketing roles in the industry and stimulated conversations regarding decoupling and content production efficiency.
“The ‘Unconvention: Miami Breakfast Series’ is an extension of our popular ‘Unconvention: Miami’ event where top leaders in advertising and production provide real-life advice to companies looking to develop content-ready production strategies,” said Mauro Baz, General Manager of Hogarth Miami. “Through these discussions, we strive to continue to keep our clients informed about current trends in the industry so that they can be empowered to work more effectively and efficiently.”
The next “Unconvention: Miami Breakfast Series” event takes place in November 2019. To learn more about Hogarth Worldwide, visit https://www.hogarthww.com/.
About Hogarth Worldwide
Hogarth Worldwide is a WPP company and internationally known marketing implementation agency, producing advertising and other marketing communications for clients across all media and all languages. Hogarth's production expertise coupled with its powerful workflow and asset management technology delivers quality, control and savings for global brands.
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PUB: 07/11/2019 10:17 AM/DISC: 07/11/2019 10:17 AM