Every “so called” major event in Samoa is considered a promotion for Samoa.
And yet, the current (or 30+ years) of government cannot address the root of why people are not flooding to Samoa as a top tourist destination.
Fix the Taxi fare issue. Address kids vendors that are flooding the streets daily. Make free education a number one priority so that the kids are not forced to sell goods on the streets.
Start a dialogue with the churches to lower the financial demands on families, which creates the need for families to send the kids to sell goods on the street. Promote exports for farmers and create more technical schools so that people of Samoa can build infrastructures.