A business from Samoa has received the opportunity of a lifetime.
Plantation House is one of four small businesses from the Pacific who will join 500 companies from around the globe in showcasing their products at the Winter 2016 Artisan Resources @ NYNOW Tradeshow in the United States of America. The Show opens at the end of this month.
Plantation House is a home décor, accessories and fashion business using hand printed elei fabric infused with Pacific inspired designs.
The designer and owner behind Plantation House is Marita Wendt.
The opportunity to showcase Pacific-made creative art in a new market is made possible with the financial support of the European Union and the assistance of the African, Caribbean and Pacific (A.C.P) Group of States through the “Enhancing the Pacific Cultural Industries: Fiji, Samoa and Solomon Islands” project.
The project is managed by the Pacific Community (S.P.C) in collaboration with the Pacific Islands Forum Secretariat (P.I.F.S), the Fiji Ministry of Education, Heritage and Arts, Samoa Ministry of Education, Sports and Culture and Solomon Islands Ministry of Culture and Tourism along with the Fiji Arts Council, Samoa Arts Council and Solomon Islands Arts Alliance.
The trade mission aims to develop the profile of Pacific cultural producers in the international market while exposing selected enterprises to international market trends, buyer demands and export distribution expectations.
The Pacific trade mission to New York is being implemented in partnership with ByHand Consulting, a US-based consulting firm that is a key advisor to Artisan Resource.
ByHand supported S.P.C and P.I.F.S in the selection process and have provided critical guidance to the selected businesses in preparation for the show. The company will also run a pre-show e-marketing campaign and assist with buyer meetings during the event.
The Artisan Resources @ NYNOW Tradeshow will take place in New York from 31 January to 3 February, 2016. The popular tradeshow is held twice a year in New York City and attracts over 30,000 buyers from over 80 countries.
The other three businesses selected are Nautilus Books & Gifts (Solomon Islands), Sigavou Studios (Fiji) and Rise Beyond The Reef (Fiji). The selection was made after a competitive process involving over 50 applications from Samoa, Fiji and Solomon Islands.