Stock Image Market | Use of Stock Image for Digital Marketing to Boost the Market Growth | Technavio

LONDON--(BUSINESS WIRE)--Oct 12, 2020--

The stock image market size is poised to grow by USD 1.82 billion during 2020-2024, progressing at a CAGR of over 8% throughout the forecast period, according to the latest report by Technavio. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The report also provides the market impact and new opportunities created due to the COVID-19 pandemic. Download a Free Sample of REPORT with COVID-19 Crisis and Recovery Analysis.

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Technavio has announced its latest market research report titled Global Stock Images Market 2020-2024 (Graphic: Business Wire)

The increased popularity of stock images for digital and social media marketing will be a significant factor in driving the growth of the stock images market size. Companies are increasingly using social media platforms for marketing different products and services. The success of an advertisement or promotional campaign on social media platforms is measured by the number of views and responses it generates. Hence, the growing popularity of stock images on social media platforms will enhance the visibility of these images and create ample growth opportunities for stock image providers. The rising popularity of stock images on social media platforms has also encouraged market vendors to offer various tools that help end-users to easily transform their images for use on different social media platforms.

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Report Highlights:

  • The major stock image market growth came from the editorial application segment. Stock images are widely used by publishing houses in their books, newspapers, and magazines to support their story content. The growing number of publishing houses and news publications and rising trends in blogging are expected to fuel the demand for stock images for editorial applications.
  • North America was the largest market for stock images in 2019, and the region will offer several growth opportunities to market vendors during the forecast period. Factors such as the introduction of innovative service delivery methods and the growing e-commerce market are contributing to stock images market growth in this region.
  • The stocks image market is fragmented. Adobe Inc., Depositphotos Inc., Dreamstime.com LLC, Envato Pty Ltd., Getty Images Inc., Inmagine Group, PIXTA Inc., Pond5 Inc., Shutterstock Inc., and Thomson Reuters Corp. are some of the major market participants. To help clients improve their market position, this stocks image market forecast report provides a detailed analysis of the market leaders.
  • As the business impact of COVID-19 spreads, the stocks image market 2020-2024 is expected to have Neutral and At par growth. As the pandemic spreads in some regions and plateaus in other regions, we revaluate the impact on businesses and update our report forecasts.

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Rising Demand for Moving Images will be a Key Market Trend

Marketers and promoters are increasingly using advanced and more interactive products to make their advertisement and promotional campaign more effective and attract and connect well with the target audience. The use of moving images, such as images in the GIF, is increasing from marketers and promoters engaged in promotional activities of events, services, and products. Several players operating in the global stock images market are widening their product portfolios by including GIF images. As the subscriptions for GIF images are higher than for ordinary stock images, the rising demand for moving images, which is one of the critical stock images market trends, will positively influence the growth of the market during the forecast period.

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Stocks Image Market 2020-2024: Key Highlights

  • CAGR of the market during the forecast period 2020-2024
  • Detailed information on factors that will assist stocks image market growth during the next five years
  • Estimation of the stocks image market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the stocks image market
  • Analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of stocks image market vendors

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View market snapshot before purchasing

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • Preface
  • Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Value chain analysis
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2019
  • Market outlook
  • Market size and forecast 2019-2024

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY APPLICATION

  • Market segmentation by application
  • Comparison by application
  • Editorial - Market size and forecast 2019-2024
  • Commercial - Market size and forecast 2019-2024
  • Market opportunity by application

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • North America - Market size and forecast 2019-2024
  • Europe - Market size and forecast 2019-2024
  • APAC - Market size and forecast 2019-2024
  • MEA - Market size and forecast 2019-2024
  • South America - Market size and forecast 2019-2024
  • Key leading countries
  • Market opportunity

PART 09: MARKET SEGMENTATION BY IMAGE SOURCE

  • Market segmentation by image source
  • Comparison by image source
  • Macrostock - Market size and forecast 2019-2024
  • Microstock - Market size and forecast 2019-2024
  • Market opportunity by image source

PART 10: MARKET SEGMENTATION BY LICENSE MODEL

  • Market segmentation by license model
  • Comparison by license model
  • RM - Market size and forecast 2019-2024
  • RF - Market size and forecast 2019-2024
  • Market opportunity by license model

PART 11: DECISION FRAMEWORK

PART 12: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 13: MARKET TRENDS

  • Increasing investments in related business portfolios
  • Increased demand for stocks image by IT product and service providers
  • Increasing demand for moving images
  • Growing use of technologically advanced devices for photography
  • Increase in strategic partnerships

PART 14: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 15: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Adobe Inc.
  • Depositphotos Inc.
  • Dreamstime.com LLC
  • Envato Pty Ltd.
  • Getty Images Inc.
  • Inmagine Group
  • PIXTA Inc.
  • Pond5 Inc.
  • Shutterstock Inc.
  • Thomson Reuters Corp.

PART 16: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 17: EXPLORE TECHNAVIO

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

View source version on businesswire.com:https://www.businesswire.com/news/home/20201012005455/en/

CONTACT: Technavio Research

Jesse Maida

Media & Marketing Executive

US: +1 844 364 1100

UK: +44 203 893 3200

Email:[email protected]

Website:www.technavio.com/

KEYWORD:

INDUSTRY KEYWORD: TECHNOLOGY PHOTOGRAPHY MARKETING COMMUNICATIONS

SOURCE: Technavio Research

Copyright Business Wire 2020.

PUB: 10/12/2020 11:45 AM/DISC: 10/12/2020 11:45 AM

http://www.businesswire.com/news/home/20201012005455/en

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