LONDON--(BUSINESS WIRE)--Apr 15, 2020--

Technavio has been monitoring the social media management software market and it is poised to grow by USD 789.43 million during 2019-2023, progressing at a CAGR of almost 14% during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment.

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Technavio has announced the latest market research report titled Global Social Media Management Software Market 2019-2023 (Graphic: Business Wire)

Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Please Request Latest Free Sample Report on COVID-19 Impact

The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. AgoraPulse, Buffer, Hootsuite Inc., Sprout Social, Inc., and Twitter, Inc. (TweetDeck) are some of the major market participants. The increased social media advertising will offer immense growth opportunities. To make the most of the opportunities, market vendors should focus more on the growth prospects in the fast-growing segments, while maintaining their positions in the slow-growing segments.

Increased social media advertising has been instrumental in driving the growth of the market.

Social Media Management Software Market 2019-2023: Segmentation

Social Media Management Software Market is segmented as below:

• Deployment
  • Cloud-based
  • On-premises
• Geographic Landscape
  • APAC
  • Europe
  • MEA
  • North America
  • South America

To learn more about the global trends impacting the future of market research, download latest free sample report of 2020-2024: https://www.technavio.com/talk-to-us?report=IRTNTR31030

Social Media Management Software Market 2019-2023: Scope

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. Our social media management software market report covers the following areas:

• Social Media Management Software Market Size
• Social Media Management Software Market Trends
• Social Media Management Software Market Industry Analysis

This study identifies use of analytics in social media management software as one of the prime reasons driving the social media management software market growth during the next few years.

Social Media Management Software Market 2019-2023: Vendor Analysis

We provide a detailed analysis of vendors operating in the social media management software market, including some of the vendors such as AgoraPulse, Buffer, Hootsuite Inc., Sprout Social, Inc., and Twitter, Inc. (TweetDeck). Backed with competitive intelligence and benchmarking, our research reports on the social media management software market are designed to provide entry support, customer profile and M&As as well as go-to-market strategy support.

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Social Media Management Software Market 2019-2023: Key Highlights

• CAGR of the market during the forecast period 2019-2023
• Detailed information on factors that will assist social media management software market growth during the next five years
• Estimation of the social media management software market size and its contribution to the parent market
• Predictions on upcoming trends and changes in consumer behavior
• The growth of the social media management software market
• Analysis of the market’s competitive landscape and detailed information on vendors
• Comprehensive details of factors that will challenge the growth of social media management software market vendors

Table Of Contents:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

• 2.1 Preface
• 2.2 Preface
• 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

• Market ecosystem
• Market characteristics
• Market segmentation analysis

PART 04: MARKET SIZING

• Market definition
• Market sizing 2018
• Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

• Bargaining power of buyers
• Bargaining power of suppliers
• Threat of new entrants
• Threat of substitutes
• Threat of rivalry
• Market condition

PART 06: MARKET SEGMENTATION BY DEPLOYMENT

• Market segmentation by deployment
• Comparison by deployment
• Cloud-based - Market size and forecast 2018-2023
• On-premises - Market size and forecast 2018-2023
• Market opportunity by deployment

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

• Geographic segmentation
• Geographic comparison
• North America - Market size and forecast 2018-2023
• Europe - Market size and forecast 2018-2023
• APAC - Market size and forecast 2018-2023
• South America - Market size and forecast 2018-2023
• MEA - Market size and forecast 2018-2023
• Key leading countries
• Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

• Market drivers
• Market challenges

PART 11: MARKET TRENDS

PART 12: VENDOR LANDSCAPE

• Overview
• Landscape disruption
• Competitive scenario

PART 13: VENDOR ANALYSIS

• Vendors covered
• Vendor classification
• Market positioning of vendors
• AgoraPulse
• Buffer
• Hootsuite Inc.
• Sprout Social, Inc.
• Twitter, Inc. (TweetDeck)

PART 14: APPENDIX

• Research methodology
• List of abbreviations

PART 15: EXPLORE TECHNAVIO

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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KEYWORD:

INDUSTRY KEYWORD: COMMUNICATIONS DATA MANAGEMENT SOCIAL MEDIA TECHNOLOGY SOFTWARE

SOURCE: Technavio Research

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PUB: 04/15/2020 11:00 AM/DISC: 04/15/2020 11:01 AM

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