New and blue for Vailima Taxi Stand

By Ilia L Likou ,

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CREATING A BRAND: Vailima Taxi Stand drivers in their new gear.

CREATING A BRAND: Vailima Taxi Stand drivers in their new gear.

Adding a recognizable and professional touch to the appearance of his drivers, the owner of  the Vailima Taxi Stand, Sefuiva Titi Esau has provided blue, branded t shirts.

 “This is our second uniform and it’s very important for our drivers to know that they need to be clean in the mind, body and the soul.”

“The first thing most passengers look at when they want to stop a taxi to go somewhere, is whether the car and the driver are clean and presentable. “

“So for us to have this image, we need to be professional and that’s the whole reason for providing this new uniform.”

Vailima Taxi Stand is located at Vaitele Market.

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